How Do You Look After Your Donors & Fundraisers?
All Charities need engaged donors and active fundraisers to be able to sustain the charitable work they do.
So how do you look after these vital and amazing people?
Here are some simple tips on how to, cost effectively, look after your donors and fundraisers.
- Contact donors who gave for the first time last year – just to say thanks.
- Use MaDpoints as part of your ‘package’.
- Personalise communication where possible.
- Send out a brief impact update by email.
- Make a quick thank you video.
- Share a short success story.
- Profile a staff member or dedicated volunteer.
- Use social media to promote the fundraising activities of your supporters.
- Regular news and updates on projects, including the fundraising efforts.
- Simply say thank you to your fundraisers! It goes a long way.
Written on January 31st, 2016